Fiesta breaks 100,000 barrier

Nov 9 2009 Maurice Glover

Fiesta breaks 100,000 barrier

MORE THAN than 100,000 motorists have bought a new Ford Fiesta so far this year.

Britain's most popular family supermini notched up its 100,000th registration in October, the month that saw Ford car sales increase by 10 per cent.

With 16.2 per cent of total sales so far this year, Ford has increased its share of the UK market by 1.3 per cent compared with 2008.

Said managing director Nigel Sharp: "Achieving over 100,000 sales this year is a significant milestone for the Fiesta and we're delighted. The car exemplifies our fresh and exciting product line-up which, together with an outstanding dealer network, has helped to increase our UK market share."

The car was the country's top seller in October - the eighth time it has topped the monthly sales charts in 2009. The Focus is second to Fiesta for the year and, like Fiesta, increased sales in October 2009 compared with the same month in 2008.

Since it was launched in May, the Government's scrappage scheme has created a total of 26,214 sales for the company.